Posts Tagged ‘mazda’

2016 Mazda MX-5 Miata will rock 2.0L SkyActiv engine in US, 1.5L elsewhere

Published by Mazda Blogs on October 2nd, 2014

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2016 Mazda Miata

Let the speculation finally end – we know what will power the next-generation 2016 Mazda MX-5 Miata, and it’s not turbocharged. The US model will get a SkyActiv 2.0-liter engine and six-speed manual, while models in the rest of the world have a 1.5-liter engine, confirming earlier rumors.

Unfortunately, Mazda isn’t letting loose how much power either of these mills make just yet. For sake of comparison, the current SkyActiv 2.0 in the Mazda3 produces 155 horsepower and 150 pound-feet of torque, and the 1.5-liter in the UK (and elsewhere) has about 99 hp and 110 lb-ft of twist. However, the current Miata produces 167 hp and 140 lb-ft.

But fret not droptop fans. The company’s brochure from the 2014 Paris Motor Show confirms, “all available drivetrains have been specially tuned for the all-new MX-5,” which at least hints at the possibility of more performance. Also, even if the numbers remain untouched, the new Miata should feel even more sporting on the open road. That’s because Mazda says the new model weighs in the neighborhood of 2,200 pounds; with that in mind, the 2016 car would boast around 14.19 pounds per horsepower versus 14.85 lb/hp in the present MX-5. Progress!

Mazda promises to end the anticipation and announce the actual outputs for these mills later.

2016 Mazda MX-5 Miata will rock 2.0L SkyActiv engine in US, 1.5L elsewhere originally appeared on Autoblog on Wed, 01 Oct 2014 17:01:00 EST. Please see our terms for use of feeds.

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Mazda mulling furniture, designer goods in bid to command higher prices

Published by Mazda Blogs on October 1st, 2014

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Mazda Kodo Chair

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market – Mazda.

That’s right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn’t quite on yet, Maeda is already brainstorming. “Not only furniture, but I’d like to build a Mazda Design brand. That’s my dream,” he said to Automotive News.

The possible project is just one aspect of Mazda’s move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.

The Mazda Design line was previewed with the Kodo Chair (pictured above) at last year’s Milan Design Week. Named after the brand’s current, swoopy styling language, the seat mixed metal and leather in a reclined position to conjure up something out of a futuristic racecar.

Still, the move could be a gamble. Bugatti, Porsche and Ferrari sell vehicles to a wealthy clientele for whom dropping a few grand on something frivolous doesn’t matter match. Mazda buyers might not have that luxury.

Mazda mulling furniture, designer goods in bid to command higher prices originally appeared on Autoblog on Wed, 01 Oct 2014 08:44:00 EST. Please see our terms for use of feeds.

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Ever wonder how to really pronounce Japanese automaker names?

Published by Mazda Blogs on September 26th, 2014

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Japanese Auto Brand Pronunciation

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final ‘e’ in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the ‘u’ in Jaguar a special delivery or to say the ‘ua’ diphthong as more of a ‘w’ sound, as usually happens in the US.

This short video doesn’t answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short ‘i’ sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it’s actually said in the language. Even if this doesn’t change the way you enunciate these brands, at least now you know the accurate way in Japanese.

Continue reading Ever wonder how to really pronounce Japanese automaker names?

Ever wonder how to really pronounce Japanese automaker names? originally appeared on Autoblog on Thu, 25 Sep 2014 20:01:00 EST. Please see our terms for use of feeds.

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Teen Miata enthusiast and friend of Autoblog passes away

Published by Mazda Blogs on September 9th, 2014

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19-year-old Thomas Jost with his prized Mazda Miata

When Thomas’ illness made it impossible for him to drive, he relied on friends to do it for him.

Attending the reveal of the 2016 MX-5 Miata and the subsequent 25th anniversary celebration at Mazda Raceway Laguna Seca confirmed that the little roadster maintains broad appeal, one not limited to the elderly or a certain gender as detractors might have you believe. In fact, the assembled crowd was surprisingly youthful, particularly amongst the club racer set and tuners. But one young Miata owner and superfan unfortunately wasn’t in attendance – Thomas Jost, 19, was busy fighting for his life in a Maryland hospital.

Sadly, it was a years-long battle he lost on Saturday afternoon.

Thomas, a Cleveland, OH-area teen, was at Maryland’s National Institutes of Health for treatment as part of his ongoing battle with a rare auto-immune disease known as Chronic Mucocutaneous Candidiasis – the same genetic affliction that led to his mother’s death when Thomas was four years old. Experimental treatments related to CMC would eventually weaken his immune system, making him susceptible to a virus that led to his passing.

Thomas was a diehard MX-5 fan. I know this because my son, Nate, counted Thomas among his best friends. Thomas’ Mariner-Blue 1991 NA MX-5 was his first car, and my son describes him as “obsessed” with everything about his self-described “Smurfin’ Miata.” With the help of family and friends including my son, he not only customized the suspension, wheels and stereo on his Mazda, he eventually executed an automatic to manual transmission swap in his garage. He was also a member of the Autoblog community, often stealing away bits of time to read this website during his classes in high school. He was also an enthusiastic member of the Ohio Miata Owner’s Association.

Continue reading Teen Miata enthusiast and friend of Autoblog passes away

Teen Miata enthusiast and friend of Autoblog passes away originally appeared on Autoblog on Tue, 09 Sep 2014 14:58:00 EST. Please see our terms for use of feeds.

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What you missed on 9.4.14

Published by Mazda Blogs on September 5th, 2014

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Daily U-Turn

Mazda MX-5 Miata2016 Mazda MX-5 Miata: Up close and personal

We sent resident Miata-owner Chris Paukert to the unveiling of the 2016 Mazda MX-5 in Monterey, CA. In addition to drooling over the new hotness, Paukert took several notes about the car’s design and execution, and we’ve compiled them here for your perusal. What does our Miata Man have to say about the ND model? Have a look, here.

Dinan BMW M5Driving the 2014 Dinan S1 BMW M5

So often, tuner cars don’t feel quite as wholly complete and well-executed as the vehicles built by the automakers themselves. But that isn’t the case with Dinan, and recently, senior editor Steven Ewing had the chance to sample a 675-horsepower version of the BMW M5 sedan in California. Has Dinan built a better Bimmer? Read our quick spin to find out.

Mazda MX-5 MiataOfficial 2016 Mazda MX-5 Miata details

In case you couldn’t tell, yesterday will pretty much go down in as Miata Day 2014. And while Paukert’s dissection of the new car is a plenty good read, we enthusiasts are, of course, pouring over Mazda’s official images and information, even if there isn’t much to go on right now. Have a look at more Miata goodness, here.

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What you missed on 9.4.14 originally appeared on Autoblog on Thu, 04 Sep 2014 19:31:00 EST. Please see our terms for use of feeds.

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2016 Mazda MX-5 Miata firsthand impressions and notebook scribblings

Published by Mazda Blogs on September 4th, 2014

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2016 Mazda MX-5 Miata - front three-quarter live reveal image

In a temporarily repurposed airport hanger in Monterey, CA, the world caught its first glimpse of the 2016 Mazda MX-5 Miata tonight, and I was fortunate enough to attend in person along with my fellow auto media colleagues, Mazda execs, a couple hundred Miata devotees and, oddly, a fair number of Duran Duran fans. The klieg lights have dimmed, Simon Le Bon is no longer ringing in my ears, and I’m left to ponder what I’ve seen. I’ve scavenged my notes – and my Twitter feed – to give you some details and brief thoughts.

Fair Warning: I can’t claim to be completely impartial (I own a second-generation NB and consider the Miata franchise to be one of but a few sacrosanct franchises in modern motoring), but I will share my honest first impressions of the new car, both good and bad.

Here are my notes:

  • 2,200 pounds. That’s roughly what this car will weigh if we can take Mazda at its word that it has managed to cut over 100 kilos – 220 pounds – versus today’s NC Miata. Given that this car will almost certainly be safer, stiffer, better equipped and more refined, that’s incredibly impressive engineering. In fact, that’s lighter than an NB generation car.
  • First Impression: The new car looks incredibly compact yet sinuous, with tightly snubbed overhangs what designer Derek Jenkins called an “impossibly low” hoodline – impressive in this day and age of pedestrian crash regulations. Largely free of adornments, I think this is a shape that will age well.
  • While still looking like a proper MX-5, this ND trades some of its predecessors’ occasionally cartoonish and friendly rounded lines in favor of something more aggressive.
  • Piercing stare from those small, lightweight LED headlamps contrasts with its large lower air intake.
  • Profile is clean with almost zero character lines but nice barrel to the doors and fenders, with prominent J-kick to doorline retained and better rear-drive proportions thanks to a more harmonious door line/rear wheel relationship. Fender-resident side lenses are a nice design detail that add visual thrust.

Continue reading 2016 Mazda MX-5 Miata firsthand impressions and notebook scribblings

2016 Mazda MX-5 Miata firsthand impressions and notebook scribblings originally appeared on Autoblog on Thu, 04 Sep 2014 02:30:00 EST. Please see our terms for use of feeds.

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2016 Mazda MX-5 Miata has arrived

Published by Mazda Blogs on September 4th, 2014

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2016 Mazda MX-5 Miata

Mazda MX-5 MiataLadies and gentlemen, meet the 2016 Mazda MX-5 Miata. The highly anticipated fourth-generation (ND) model made its official debut in Monterey, CA this evening, and while details are slim (as in, we have practically none), there’s one big thing to talk about: less weight.

Yes, Mazda has confirmed that the new Miata sheds some 220 pounds over the model it replaces, and is “the most compact of any generation MX-5 so far.” For those keeping track, that means the new MX-5 should weigh in somewhere around 2,200 pounds.

Mazda’s Kodo design language is obvious here, with a seriously wide and low demeanor, and a mix of flowing lines and sharp angles. We don’t have any powertrain details to report as of this writing, but Mazda says the full suite of Skyactiv technologies are onboard, and the motto in creating this car was “Innovate in order to preserve.”

Click the image above to see the new MX-5 Miata in high resolution, click below for the press release, and stay tuned to this space for more details as they break.

Continue reading 2016 Mazda MX-5 Miata has arrived

2016 Mazda MX-5 Miata has arrived originally appeared on Autoblog on Wed, 03 Sep 2014 21:15:00 EST. Please see our terms for use of feeds.

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2016 Mazda MX-5 Miata reveal livestream is here and now

Published by Mazda Blogs on September 4th, 2014

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Mazda MX-5 Miata reveal

Let’s not understate the significance and difficulty of what’s been accomplished here. In this ever-connected, constantly surveilled modern auto industry, Mazda has pulled a coup – it’s kept a new vehicle under wraps. Yes, we’ve seen hacked up and camouflaged mules and maybe a form under a sheet, but Mazda is about to reveal its next-generation MX-5 Miata, and the car – let alone its specifications – hasn’t been leaked anywhere yet. Not via clandestine camera phone snapshot, not by patent drawing, not by leaked ad copy, not even by diecast model. Believe us, we’ve looked.

And this isn’t just some humdrum crossover or workaday compact, it’s the Miata, the world’s most popular roadster, apple of the enthusiast community’s eye and seeming center of gravity for the Japanese automaker. For those who are genuinely excited about cars – about motoring – this is an impressive feat. If anything, Mazda’s radio silence regarding the fourth-generation ND Miata has only served to heighten our anticipation for a model that probably won’t reach showrooms for another year.

So, what’s true and what’s false among all the rumors? Will the already lightweight Miata really shed hundreds of pounds? What exactly will live under hood and drive those rear wheels?

Let’s all tune in to the car’s live global reveal and find out. It’s being staged simultaneously in Monterey, CA, Tokyo and Barcelona. It starts at 6:00 PM Pacific (9:00 PM Eastern), and Autoblog will be on hand in the Golden State with all the pomp, circumstance, and Duran Duran that you can handle, ready to delivery further analysis and images. Check back with us later this evening, and if you can’t wait that long, keep an eye on Twitter – follow @therealautoblog for the very latest out of Monterey.

Continue reading 2016 Mazda MX-5 Miata reveal livestream is here and now

2016 Mazda MX-5 Miata reveal livestream is here and now originally appeared on Autoblog on Wed, 03 Sep 2014 20:40:00 EST. Please see our terms for use of feeds.

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Will the new Mazda Miata be available with multiple engines?

Published by Mazda Blogs on September 1st, 2014

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Next-Generation Mazda MX-5 spy shot

At this point, the countdown until the launch of the all-new, fourth-generation 2016 Mazda MX-5 Miata can be measured in hours until its September 3 unveiling as easily as it can in days. With the debut of such a highly anticipated model so close, the rumors about the new sports car are starting to boil over.

We recently heard that the new Miata would likely get a 2.0-liter Skyactiv four-cylinder with a six-speed manual, plus a decent drop in weight compared to the current gen. There’s even the rumored possibility of a fastback coupe version sometime in the future.

Now, Australia’s GoAuto is adding another dollop of speculation into the mix with the claim that there could be “potentially more engine options,” according to Mazda Australia managing director Martin Benders to the website. The more potent option would still be the 2.0-liter Skyactiv with a power bump from its current 167 hp to closer to 200 ponies. The other possible powerplant option would be a 1.5-liter, naturally aspirated four-cylinder taken from the upcoming Mazda2 replacement. This version would also ditch some of the MX-5’s more premium features to cut the weight and the price slightly.

“Lightweight rear-wheel drive sportscar offering great value is what we want to return to,” said Mazda Australia senior public relations manager Steve Maciver to GoAuto. While such a tiny engine might sound dubious, remember that the original NA Miata performs admirably with just a naturally aspirated 1.6-liter four-cylinder. The potential small-displacement MX-5 might not make it to the US – we’d be a bit surprised if it did, to be honest – but it could still be quite an engaging driver. Besides, it’s worth noting that earlier rumors had a 1.5-liter mill pegged as a possibility for the ND Miata.

Will the new Mazda Miata be available with multiple engines? originally appeared on Autoblog on Mon, 01 Sep 2014 11:00:00 EST. Please see our terms for use of feeds.

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2016 Mazda MX-5 Miata reveal to be livestreamed, feature Duran Duran

Published by Mazda Blogs on August 29th, 2014

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Mazda MX-5 Miata Duran Duran

We’re all hungry like the wolf to see the unveiling of the next-generation 2016 Mazda MX-5 Miata on September 3, but Mazda is seriously excited about taking the sheet of its latest droptop because it has 1980s New Wave act Duran Duran headlining the event. In case you can’t make it to Monterey, CA, Tokyo or Barcelona to watch the reveal happen, the brand is also livestreaming it on YouTube starting at 6:00 PM PT (9:00 PM ET). The Miata is then showing its all-new face again during the broadcast of Fashion Rocks on CBS on September 9 at 9:00 PM ET.

Facts about the new MX-5 have remained elusive, but we saw its bare chassis at the 2014 New York show. The roadster was rumored to return to the classic oval grille from the earlier models and also shed a decent amount of weight over the current version, possibly around 300 pounds.

Don’t worry about noting the big reveal in your calendars, though. Not only will Autoblog be in attendance in Monterey to hear Simon Le Bon belt out Rio, we will also publish another post linking to the livestream before the unveiling. In the meantime, scroll down to read Mazda’s announcement and check out the link to the stream, which just shows a countdown at the moment.

Continue reading 2016 Mazda MX-5 Miata reveal to be livestreamed, feature Duran Duran

2016 Mazda MX-5 Miata reveal to be livestreamed, feature Duran Duran originally appeared on Autoblog on Fri, 29 Aug 2014 13:28:00 EST. Please see our terms for use of feeds.

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