Posts Tagged ‘mazda-north’

Mazda spiders return, 42k Mazda6 sedans recalled for webby fuel tanks

Published by Mazda Blogs on April 5th, 2014

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2010 Mazda6 S sedan

It seems that Yellow Sac spiders really, really love Mazda. Three years after Mazda recalled 52,000 Mazda6 sedans over spider webs obstructing the evaporative canister vent lines of 2009 and 2010 Mazda6 models, another recall has been issued for 42,000 more of the models built between 2010 and 2012 and equipped with the 2.5-liter four-cylinder engine.

According to the automaker, there have been nine confirmed sightings of spiders in vent lines since the original recall. It seems that covers were applied at the factory to keep the arachnids from entering, but it hasn’t quite exterminated the problem. A reflash of the ECU is required that “[changes] the logic behind how the car purges the charcoal canister during normal operation,” says Jeremy Barnes, Director, Public Relations & Brand Experience at Mazda North American Operations.

So far, Mazda has not recorded any fires, accidents or injuries due to this tangled mess of webs. Recall notices will be mailed out to owners later this month. Scroll down below for the statement from Mazda, along with the official recall notice from the National Highway Traffic Safety Administration.

Continue reading Mazda spiders return, 42k Mazda6 sedans recalled for webby fuel tanks

Mazda spiders return, 42k Mazda6 sedans recalled for webby fuel tanks originally appeared on Autoblog on Sat, 05 Apr 2014 13:00:00 EST. Please see our terms for use of feeds.

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Mazda planning ‘aggressive’ dealer shakeup

Published by Mazda Blogs on December 17th, 2013

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Auto Sales Mazda

Mazda has set an ambitious goal of selling 400,000 units by the end of the 2015 Japanese fiscal year in March 2016, and to do that, it’s going to need to take some aggressive action. That means that underperforming members of its 637-showroom strong dealer network are about to get the axe.

The purge won’t just be limited to dealers that aren’t performing, though. Mazda will seek to consolidate poorly located dealers and build new showrooms in better locations. It still isn’t clear how many dealers are being targeted or at what point Mazda would end its cull.

This consolidation of dealers is all part of a one-two punch for the Japanese brand, that will also see increased marketing efforts in 35 key areas. Of those markets, Mazda is placing a special emphasis on New York and LA, although there’s not much mention of what other regions are being looked at.

The shuffling of dealers is being called “aggressive” by Akira Marumoto, Mazda’s North American executive vice president. “I believe we can achieve our goal. Our initiatives are bearing fruit,” Marumoto told Automotive News at last month’s Tokyo Motor Show.

As we mentioned in a previous story, Mazda’s 400,000-unit goal is going to be done largely on the back of the Mazda3, which is still being rolled out.

Mazda planning ‘aggressive’ dealer shakeup originally appeared on Autoblog on Tue, 17 Dec 2013 17:57:00 EST. Please see our terms for use of feeds.

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Mazda sells 10 millionth car in the US, does something special

Published by Mazda Blogs on October 23rd, 2013

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Lauren Carter gets her new 2014 Mazda3

When Lauren Carter of Glen Ellyn, IL was in the market for her first car, she went for a Mazda3. Not a bad choice, but not necessarily remarkable on the surface. After all, Mazda sold 123,361 of them here last year alone. What she didn’t know was that the car she bought was the 10 millionth Mazda had sold in the US over the course of its 43-year history here, since selling its first rotary-powered R100 here in 1970.

Rather than let the occasion pass with nothing more than a press release (like the one below), Mazda gave Lauren a brand-new 2014 Mazda3 to replace the 2013 model she had bought. Which is a nice gesture, of course, but also enables Mazda to hold on to the landmark 10,000,000th car in its heritage collection.

Continue reading Mazda sells 10 millionth car in the US, does something special

Mazda sells 10 millionth car in the US, does something special originally appeared on Autoblog on Wed, 23 Oct 2013 09:30:00 EST. Please see our terms for use of feeds.

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Mazda looking to shrink U.S. workforce by offering buyouts, layoffs possible

Published by Mazda Blogs on March 13th, 2012

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2013 Mazda CX-5 front end closeup

Mazda is taking the steps necessary to right its financial ship, but when a patient has this kind of issue, the cure can hurt just as much. The small, independent carmaker has been hurt by its relatively Japan-centric manufacturing base and the strength of the yen, the loss of Ford as a noteworthy stakeholder and the resulting loss of financial cushion. Mazda is expected to post a $1.2 billion loss for its 2011 financial year, which is smaller than earlier estimates but it’s still the fourth losing year in a row and the largest in a decade.

The need to act has forced Mazda North America into a five-month plan to shed a number of its 701 employees for leaner running. Select employees will be offered a buyout package, and if voluntary uptake isn’t sufficient then involuntary dismissals will occur. The timeline begins this month with lump-sum offers, followed by layoffs at the end of May if necessary, and the stretch to August will see the transition of personnel into the restructured organization.

Mazda is also issuing shares to raise $1.9 billion in order to aid its position and get production started in Mexico and Thailand. It is also aggressively seeking a partner and considering licensing its SkyActiv technology.

Mazda looking to shrink U.S. workforce by offering buyouts, layoffs possible originally appeared on Autoblog on Mon, 12 Mar 2012 11:31:00 EST. Please see our terms for use of feeds.

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