Posts Tagged ‘japanese’

Mazda builds 4-millionth Mazda3

Published by Mazda Blogs on February 26th, 2014

Filed under: , , , ,

2014 Mazda3

To say that the Mazda3 is a vital product for Mazda would be one heck of an understatement. In fact, the model line accounts for about 30 percent of the manufacturer’s sales. Fortunately for Mazda, they’re selling well.

These days, the Japanese automaker is building the Mazda3 (known domestically as the Axela) in Japan, China, Thailand and, as of last month, in Mexico. The company’s expanded global production capacity has helped Mazda reach four million units of the Mazda3 sold around the world since the first model was introduced over ten and a half years ago.

Over the course of that decade since its introduction in June 2003, Mazda has gone through three generations of Mazda3, the newest model benefiting from the company’s Skyactiv technology and even encompassing a hybrid model in the Japanese Domestic Market.

Continue reading Mazda builds 4-millionth Mazda3

Mazda builds 4-millionth Mazda3 originally appeared on Autoblog on Tue, 25 Feb 2014 13:29:00 EST. Please see our terms for use of feeds.

Permalink


Rumored Mazda CX-3 may not be for US

Published by Mazda Blogs on February 19th, 2014

Filed under: , , ,

2014 Mazda CX-5

Mazda has used its Kodo design language to make some of the most attractive, affordable cars in the world right now, with the Mazda3, Mazda6 and CX-5 (pictured above), but it still lacks a crossover in the smaller class, which are becoming popular on the world market. It seems like a natural fit then, that the Japanese company would shrink its CUV design even smaller for a CX-3 to fill the gap. However, a rumor suggests that the compact might not make it to these shores.

The Mazda2-based crossover is due later this summer in Japan and is launching in Europe and emerging markets later, according to Automotive News citing a report in Japan’s Nikkei newspaper. The little CUV would cost between 1.5 million yen and 2.0 million yen ($14,700-$19,500) in Japan and be available with diesel and petrol engine options. However, the report made no mention of selling it in North America. There is a glimmer of a chance for the CX-3 here. Mazda is upgrading its Mexican factory to 230,000 annual unit capacity by 2016, which gives it the room to add the new vehicle.

While the midsize CUVs are hugely popular in the US, compacts like the Buick Encore are still a small portion of things. If Mazda could time the CX-3’s launch right here, it could take advantage of the lack of competition.

Rumored Mazda CX-3 may not be for US originally appeared on Autoblog on Tue, 18 Feb 2014 16:29:00 EST. Please see our terms for use of feeds.

Permalink


2014 Mazda Skyactiv Prototype looks ready for Daytona

Published by Mazda Blogs on January 17th, 2014

Filed under: , , , ,

2014 Mazda Skyactiv Prototype

With less than two weeks before the Mazda Skyactiv Prototype makes its race debut at the 2014 Rolex 24 at Daytona, the Japanese Zoom-Zoom brand brought its diesel-powered racer to the floor of the 2014 Detroit Auto Show.

The red prototype marks Mazda’s return to prototype racing, and will campaign the inaugural Tudor United SportsCar Championship using a 2.2-liter, SkyActiv-D diesel engine. With 451 horsepower on tap and 580 pound-feet of torque, the racer should stand up well against a field of gas-powered competitors.

Should the Skyactiv win Daytona, it’ll be a coup for Mazda. The racer is running an engine with over 50 percent of its parts drawn from the oft-delayed production Skyactiv-D. Head up top for our full gallery of images of the new Skyactiv Prototype. The 2014 Rolex 24 will be run from January 25 to 26.

2014 Mazda Skyactiv Prototype looks ready for Daytona originally appeared on Autoblog on Fri, 17 Jan 2014 11:15:00 EST. Please see our terms for use of feeds.

Permalink


Mazda details diesel prototype at Daytona test

Published by Mazda Blogs on January 6th, 2014

Filed under: , , , ,

2014 Mazda Skyactiv-D Prototype

Diesel has without a doubt become the dominant fuel in the modern era of endurance racing. The 24 Hours of Le Mans has been won under diesel power for the past eight years running, as has every race in the FIA World Endurance Championship since its inauguration in 2012. Yet there will only be one diesel prototype entered in the top tier of the new Tudor United SportsCar Championship this year, and it belongs to Mazda.

The last Japanese manufacturer to win at Le Mans outright, Mazda has been gradually working its way back up the endurance racing ladder once again, following the example set by Audi with diesel power. Last year it campaigned a competition-spec Mazda6 Skyactiv-D in the GX class of the Grand-Am series, but rather than simply port over the existing racer into the new series, it’s fielding a new prototype instead, just as it promised a couple of months ago. And now that prototype has hit the track for the first time, prompting Mazda to release its basic specs for the first time.

Tentatively referred to simply as the 2014 Mazda Prototype, the purpose-built racecar is testing this weekend in the Roar Before the 24, the official test session at Daytona that kicks off the racing season. It packs a 2.2-liter SkyActiv-D engine that’s based heavily on the production version but tuned to produce 450 horsepower and 580 pound-feet of torque in race trim. Power is channeled through a six-speed sequential transmission from Xtrac, carbon brakes from AP and 18-inch racing slicks from Continental. With the Daytona-spec aero setup, it’ll top out at around 186 miles per hour.

Oddly, despite outlining a number of very specific parameters in the press release below, Mazda didn’t specify how many cylinders the engine packs or who made the carbon monocoque chassis, but it doesn’t take much to deduce the cylinder count as four and the chassis as a Lola-built LMP2. Either way, a pair of these prototypes will be dicing it with a variety of other Le Mans and Daytona prototypes at the Rolex 24 at Daytona later this month and throughout the inaugural United SportsCar Championship this season. Mazda has already announced it’s keeping the same four drivers in place it employed for the GX entry last season, with two more to be announced shortly.

Continue reading Mazda details diesel prototype at Daytona test

Mazda details diesel prototype at Daytona test originally appeared on Autoblog on Mon, 06 Jan 2014 09:14:00 EST. Please see our terms for use of feeds.

Permalink


Mazda planning ‘aggressive’ dealer shakeup

Published by Mazda Blogs on December 17th, 2013

Filed under: , ,

Auto Sales Mazda

Mazda has set an ambitious goal of selling 400,000 units by the end of the 2015 Japanese fiscal year in March 2016, and to do that, it’s going to need to take some aggressive action. That means that underperforming members of its 637-showroom strong dealer network are about to get the axe.

The purge won’t just be limited to dealers that aren’t performing, though. Mazda will seek to consolidate poorly located dealers and build new showrooms in better locations. It still isn’t clear how many dealers are being targeted or at what point Mazda would end its cull.

This consolidation of dealers is all part of a one-two punch for the Japanese brand, that will also see increased marketing efforts in 35 key areas. Of those markets, Mazda is placing a special emphasis on New York and LA, although there’s not much mention of what other regions are being looked at.

The shuffling of dealers is being called “aggressive” by Akira Marumoto, Mazda’s North American executive vice president. “I believe we can achieve our goal. Our initiatives are bearing fruit,” Marumoto told Automotive News at last month’s Tokyo Motor Show.

As we mentioned in a previous story, Mazda’s 400,000-unit goal is going to be done largely on the back of the Mazda3, which is still being rolled out.

Mazda planning ‘aggressive’ dealer shakeup originally appeared on Autoblog on Tue, 17 Dec 2013 17:57:00 EST. Please see our terms for use of feeds.

Permalink


Mazda3 Skyactiv-Hybrid and CNG Concept shown in Japan

Published by Mazda Blogs on November 21st, 2013

Filed under: , , , , ,

Mazda has received a tremendous amount of public and industry praise in the last few years, following up the successful introduction of its Skyactiv technology (powertrain and otherwise), with strong products like CX-5, Mazda6 and most recently, the Mazda3. At the Tokyo Motor Show, Mazda has taken yet another step forward with Skyactiv and the 3, showing the compact (called “Axela” in Japan) with an all-new compressed natural gas engine in the Skyactiv-CNG Concept.

The end result of the Skyactiv-Hybrid is fuel consumption estimated at something like 74 miles per gallon.

Mazda thinks that CNG-powered vehicles are due for an uptick in demand, and the company believes this new powertrain will add valuable breadth to the Mazda3 range. The CNG Concept is actually a duel-fuel vehicle, capable of running on either natural gas or gasoline. In fact, we’re told that the high compression ratio (14:1) inherent in Skyactiv-technology gasoline engines makes conversion to CNG particularly simple.

Perhaps more interesting is the unveiling of Mazda’s first-ever hybrid powertrain, aptly named Skyactiv-Hybrid. The new system, which is only slated for the Japanese market at this point, connects an electric motor to a 2.0-liter four-cylinder gas engine, using it to assist at low engine speeds and under low-load conditions. The electric motor is supplied by a nickel-metal hydride battery of unstated capacity.

The end result of the Skyactiv-Hybrid in the Mazda3 is fuel consumption estimated at 3.2 liters per 1,000 kilometers on the lenient Japanese cycle, or something like 74 miles per gallon, and total system output of around 134 horsepower (136 PS).

You’ll find slightly more information about the Skyativ-Hybrid and the Skyativ-CNG Concept in the press release below.

Continue reading Mazda3 Skyactiv-Hybrid and CNG Concept shown in Japan

Mazda3 Skyactiv-Hybrid and CNG Concept shown in Japan originally appeared on Autoblog on Thu, 21 Nov 2013 14:00:00 EST. Please see our terms for use of feeds.

Permalink


Car and Driver releases 2014 10Best list, Miata’s 8-year run ends [w/video]

Published by Mazda Blogs on November 21st, 2013

Filed under: , , , , , , , , , , , , ,

2014 Car and Driver 10Best

Change! Unlike last year, in which Car and Driver’s 10Best list was populated with almost exactly the same vehicles as the year before – the only change between 2012 and 2013 was that the Scion FR-S/Subaru BRZ twins took the position previously occupied by the Cadillac CTS-V. By contrast, 2014 brings with it several notable additions and subtractions. But first, let’s look at what carries over from 2013 to ’14: the Audi A6/A7/S6/S7 family, the BMW 3 Series/4 Series family, the Honda Accord, Porsche Boxster/Cayman and Volkswagen Golf/GTI.

That’s a mighty fine list of machinery there, to be sure. But you may notice a few glaring omissions, most notably, in our eyes at least, the Mazda MX-5 Miata. For those keeping track, the little Japanese sports car had been on the list for eight consecutive years, ending in 2013, for a total of 14 appearances since hitting the market in 1989. Given the model’s age and the rest of this new 10 Best list, we don’t think Mazda will be too disappointed, however. Also missing is the Ford Focus/Focus ST and Mustang, which made it in 2013 in GT and Boss 302 guises. Finally, the Honda Fit falls off, along with the aforementioned FR-S and BRZ coupes.

So, fully half of last year’s 10Best cars were removed for 2014. Here are the new faces:

Want to know the reasoning behind what’s leftover and what’s brand new? Head on over to Car and Driver for the complete rundown, scroll down below for a video, and feel free to let us know what you think of the magazine’s 10Best Cars for 2014 in the Comments.

Continue reading Car and Driver releases 2014 10Best list, Miata’s 8-year run ends [w/video]

Car and Driver releases 2014 10Best list, Miata’s 8-year run ends [w/video] originally appeared on Autoblog on Thu, 21 Nov 2013 09:00:00 EST. Please see our terms for use of feeds.

Permalink


Mazda CEO predicts record US sales in next 2 years

Published by Mazda Blogs on November 19th, 2013

Filed under: ,

Japan Mazda

The recently appointed CEO of Mazda is apparently quite the optimist, claiming that the Japanese brand, renowned for its Zoom-Zoom driving character (and more recently its sleek, refined designs and Skyactiv efficiency), is claiming the company will record its best-ever US sales within the next two years. According to a report from Automotive News, Masamichi Kogai expects Mazda to move 400,000 of its Kodo-styled vehicles in the increasingly competitive US market by March 2016, with the recently launched Mazda3 leading the charge. “It will impacted considerably by the trend of the U.S. industry. But… it’s my hope we achieve the record by that time,” Kogai tells AN.

The brand is currently targeting 300,000 units by the end of this fiscal year in March 2014. Given that production and sales of the Mazda3 (and consumer awareness of the 2014 Mazda6) is still picking up steam, it isn’t a stretch to imagine Mazda, which sold 240,000 vehicles from January to October of 2013, hitting its target.

Along with the overall increase in sales numbers, Kogai is expecting the independent brand to take an even larger slice of the US sales pie, claiming 2.5 percent US market share, improving from its current 1.9-percent foothold so far in 2013. “I think the upper limit may be 2.5 percent for the time being,” Kogai told AN, before pointing out, “We don’t want to use a lot of incentives. That is not the sales approach we aspire toward.”

Mazda CEO predicts record US sales in next 2 years originally appeared on Autoblog on Mon, 18 Nov 2013 18:29:00 EST. Please see our terms for use of feeds.

Permalink


2015 Mazda2 spotted in Japanese magazine

Published by Mazda Blogs on July 16th, 2013

Filed under: , ,

The styling changes at Mazda are proceeding at a fairly quick tempo. The CX-5 was unveiled, followed by a refreshed CX-9, the excellent Mazda6, and most recently a new Mazda3. This all happened over the course of less than two years, which in the auto industry is like a long week.

Now the Mazda2 is getting its revamp. Thanks to a magazine scan from Japan, we now have our first look at the new sub-compact, called the Demio, in its home market. Mazda’s familial front end has been fitted, and it doesn’t look quite as suited to the smaller car. Lacking the long-hood look of the Mazda3 and Mazda6, the new styling looks overly rounded, almost bulbous from our angle. It’s still attractive, but the shape is kind of off-putting compared to the chiseled faces of the 2’s big brothers. We’ll concede that the folded magazine page may have something to do with it, however.

The next-generation 2 should adhere to Mazda’s Skyactiv philosophy, which means we can expect a highly efficient four-cylinder engine, although it’s impossible to say if Mazda will do away with its smallest offering’s one-engine strategy. Considering the Mazda2 will be riding on a shortened version of the CX-5’s platform, we’d expect some degree of mechanical parts sharing, regardless of how much the larger platform needs trimmed. Perhaps a detuned version of the 2.0-liter, Skyactiv four-cylinder could be under the 2’s hood?

According to our poster, we’ll see the next Mazda2/Demio in the spring of 2014, likely as a 2015 model. That timing makes predicting which show it’ll be unveiled at difficult. New York, Beijing, and Geneva all fall in the spring months, and are three of the biggest shows on the planet. Our money is on New York or Beijing, which lack the supercar glitz found in Switzerland. We’ll have more before then.

2015 Mazda2 spotted in Japanese magazine originally appeared on Autoblog on Tue, 16 Jul 2013 09:27:00 EST. Please see our terms for use of feeds.

Permalink


More photos of the 2014 Mazda3 sedan

Published by Mazda Blogs on July 10th, 2013

Filed under: , ,

2014 Mazda3 sedan

Thanks to the folks at Top Gear Russia, we got an early glimpse of the 2014 Mazda3 sedan. Now, Mazda has released more images of its sleek new four-door, and if you like what the Japanese automaker has done with the five-door hatchback, you won’t find anything to complain about with the sedan.

Many would argue that the Mazda3 sedan looks like a scaled-down version of the new Mazda6, and in many cases, that’s true. But there are subtle details about the Mazda3 that we really like, starting with the larger grille that makes for a slightly more aggressive front end. On the profile, we like how the strong arching character lines that flow over the front and rear wheel wells intersect in the middle of the car and then taper off. At the rear, a short decklid rounds off a very clean design with taillamps that are indeed reminiscent of the larger Mazda6.

We can’t yet confirm powertrain details (or any other specifications, really), but we fully expect the same 2.0-liter and 2.5-liter Skyactiv-G engines to carry over from the hatchback, as well as the six-speed automatic and manual transmissions.

We’ll have more to say about the 2014 Mazda3 in the very near future, but for now, take a glance through the gallery above to see the new sedan from all angles. Be sure to check out or new gallery of hatchback photos below, too.

More photos of the 2014 Mazda3 sedan originally appeared on Autoblog on Wed, 10 Jul 2013 08:44:00 EST. Please see our terms for use of feeds.

Permalink


Tweeter button Facebook button