Posts Tagged ‘first drive’

2014 Mazda3 Sedan [w/video]

Published by Mazda Blogs on October 3rd, 2013

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2014 Mazda3 Sedan

We’re not going to beat around the bush: for the kind of person who willfully chooses to take longer, windier and more scenic routes to get to Point B, the 2014 Mazda3 is the new compact car measuring stick by which others will be judged. That doesn’t, of course, make it the right choice for every buyer.

We’ll spend the next thousand words or so explaining the whys and hows that make our opening statement a fact, but for now, suffice it to say that Mazda has engineered its latest crop of vehicles – namely the CX-5, Mazda6 and its smaller sibling and subject of this test, the Mazda3 – from the ground up. Absolutely everything about the Mazda3 is refined for 2014, from its chassis to its engines and everything in between, and it was done in a completely new and holistic way. Every component, subcomponent and stamping required to bolt and weld together an automobile was rethought to ensure the Mazda3 has what it takes to compete with such established benchmarks as the Honda Civic and Ford Focus.

We spent a day in and around sunny San Diego clutching the keys to Mazda3 variants in both sedan and hatch forms, powered by both 2.0-liter and 2.5-liter four-cylinder engines, to see how the car stacks up in its hotly contested segment. Since we’ve already driven the hatchback version of the car, albeit in pre-production form, we focused our attention on the Mazda3 sedan, and we spent seat time in each of its competitors throughout the process to ensure our posteriors were accurately calibrated. Read on to see what we found.

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2014 Mazda3 Sedan [w/video] originally appeared on Autoblog on Wed, 02 Oct 2013 11:57:00 EST. Please see our terms for use of feeds.

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2014 Mazda6

Published by Mazda Blogs on October 5th, 2012

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Mazda Makes a Marvelous Mid-Sizer

2014 Mazda6

It’s well known that Mazda is working through some corporate challenges at the moment, but the company’s second-half news has been, in general, far better than the headlines from the first half. Global sales are up 12 percent, the CX-5 has sold 200,000 units worldwide and U.S. dealers are begging for more inventory. There’s also a new factory on the way in Mexico that will assuage the profit-killing exchange-rate woes of building cars in Japan, and the next-generation MX-5 Miata – whenever it arrives – is going to bring an Alfa Romeo roadster with it.

Still, at the moment, it’s probably true that there is more love for Mazda – or perhaps there’s actually more nostalgia – than sales traction.

The company would like its brand new midsize segment competitor to change that.

So in one corner we have the 2014 Mazda6. In the other corner we have the Toyota Camry, Honda Accord, Nissan Altima, Ford Fusion, Hyundai Sonata, Kia Optima, Volkswagen Passat and Chevrolet Malibu. That is not an exciting list for a car enthusiast, but arrayed en masse it’s like Neo taking on the endless Agent Smiths in the playground scene in The Matrix: Reloaded - what the other cars lack in individual character they more than make up for in suffocating, sledgehammer numbers. Example: Mazda’s entire export production – that’s every one of its models that it sells in every other landmass besides Japan – in August 2012 was 44,495. That same month there were 36,270 Camrys sold in the United States alone.

Continue reading 2014 Mazda6

2014 Mazda6 originally appeared on Autoblog on Fri, 05 Oct 2012 11:57:00 EST. Please see our terms for use of feeds.

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