Posts Tagged ‘a-will-build’

Mazda3 diesel under consideration for US, hybrid not so much

Published by Mazda Blogs on June 27th, 2013

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2014 Mazda3 at NYC reveal - front three-quarter view, red

It’s been a long time coming, but we finally clapped our eyes on the real deal, officially official 2014 Mazda3 in hatchback form yesterday. Yet there’s a lot more to learn about this next-generation version of what has always been one of our favorite compacts. We know that the US version will come with one of two Skyactiv engines, but what about alternatives? Will there be any… or will the gasoline-fed four-cylinders be powerful and frugal enough to carry the day?

According to Automotive News, the answer is a definite maybe. Mazda North America CEO Jim O’Sullivan has told the trade publication that his employer will consider adding the company’s well-liked 2.2-liter Skyactiv diesel powerplant to the model down the road. However, the company first wants to see how the engine fares with American consumers in its big-brother Mazda6 sedan, a model that goes on sale later this year. As for a potential Mazdaspeed3 successor, mum is still the word.

Anything else? Uncharacteristically, Mazda will build a hybrid model of its new 3. We say “uncharacteristically,” because the Japanese independent has long shied away from gas-electric powertrain tech. In fact, it’s gone so far as to boldly announce its aversion to the technology, with auto show banners proclaiming Not Electric. Not Hybrid. Not A Drag To Drive.” Despite all that, this new generation of Mazda3 will in fact be the company’s first full hybrid production model. According to AN, however, O’Sullivan says that the company has “no plans” to sell it in the US.

Production for the 2014 Mazda3 will throttle up ahead of the car’s September on-sale date in the US, but supply might be pinched until Mazda’s new Salamanca, Mexico plant fires up next year.

Mazda3 diesel under consideration for US, hybrid not so much originally appeared on Autoblog on Thu, 27 Jun 2013 11:00:00 EST. Please see our terms for use of feeds.


Mazda to build small Toyota in Mexico for US consumption

Published by Mazda Blogs on November 9th, 2012

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Mazda2 - White - front three-quarter view

Mazda and Toyota have announced a partnership to produce a new vehicle for our market. Mazda will build a subcompact economy car for North America based on its own Mazda2 at its soon-to-be-finished facility in Mexico for sale under the Toyota banner. The plant will build around 50,000 units per year once production begins in during the summer of 2015, leaving a further 90,000-unit capacity for Mazda vehicles.

Toyota has invested a proportional amount of funds in the plant’s production equipment to offset the cost, and hopes to have a more competitive North American lineup as a result of the collaboration. Mazda, meanwhile gains the benefit of spreading production costs over a greater number of vehicles per year.

The move certainly makes sense as Japanese manufacturers look to send more manufacturing out of Japan in the face of the stronger yen. In addition, last year’s earthquake and tsunami disasters underscored the need for a production network capable of flexibly responding to localized disasters, leaving many Japanese automakers with production delays and thin supply.

Mazda, meanwhile, has increasingly sought outside assistance with its manufacturing and engineering efforts as it looks to turn a profit again. The company recently courted Italian automaker Fiat in a tie-up that will see Mazda develop the platform for the next-generation MX-5 Miata and an Alfa Romeo roadster. As for the new partnership, while Toyota isn’t saying what this subcompact model will be called, we have to wonder if it’s a next-generation Yaris. Last we heard, the subcompact was slated to be built in France and imported into the US. Check the brief press releases from both automakers below for more information.

Continue reading Mazda to build small Toyota in Mexico for US consumption

Mazda to build small Toyota in Mexico for US consumption originally appeared on Autoblog on Fri, 09 Nov 2012 10:17:00 EST. Please see our terms for use of feeds.


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